Posts

More On Multilevel Marketing

Image
A reader wrote to me regarding an online multilevel marketing article I wrote and felt I did not do justice to representing MLM properly. Message sent: I read your article on Multi-level Marketing where you state 'We tell it like it is.' You've really missed the mark with this one. There are hundreds of multi-level marketing companies from Avon to Watkins. Companies like Mary Kay, Shaklee, Tupperware, Pampered Chef, Discovery Toys and many, many more all pay on multiple levels. That's what multi-level marketing means. The 'companies' you described in your article are illegal pyramid schemes. True multi-level companies are responsible for millions of dollars in sales every year. Do a real service to your readers. Do some more research and get it right. Start at www.mydswa.org to learn about the real professionals in this industry. Respectfully submitted, "Reader" Response to the message sent: (note: Removed the name of the reader to protec...

Affiliates of XLPharmacy Beware!

Image
Subject: Canadian Pharmacies, Discount Pharmacies, Online Drug Stores, Canadian Discount Pharmacy Message from ML, one of our readers about online prescription drug companies: Website - Affiliate of XL Pharmacy. What would be the cost of getting to page 1 or 2 of the major search engines using 24-30 keywords? How long would it take? Reply: We need some other information before we can give a quote. We need the list of keywords you would like to target. And, the website you mentioned that you own does not seem to be functioning right now. So, we can't tell what you already have on the website because I get an error when I go to it. How many pages from the website do you currently have with information? Who is your target audience? Also, when I look at it with Google Search of the index of web pages, it looks like all the pages you have and XLPharmacy web pages are the same. From ML: You are so kind to get back to me. Long story short, I spent a lot of money on a campaig...

Internet Explorer and the Malware Alarm

Image
I got tired of fighting a virus problem with Internet Explorer 6.0 on my Wife's computer. This was after using all types of Spybot Search and Destroy, Ad-Aware, and registry checkers/repair programs; these on top of the McAfee Security Center software that was installed on the computer to begin with. Nothing was able to find and discover the source of the virus. I did find long file names that I could not delete or rename, but then I discovered a software program (not sure which one it was now) that allowed long file names to be deleted. I ended up deleting the software because it was only a 15 day trial period. Note: be careful which sites you download software from. Many of these are bad bad sites. Suggest using McAfee SiteAdvisor to view search results with a red, green, or yellow dot indicating which sites can be trusted, before downloading anything. I suspected that most if not all of these file names in the temporary folders was the cause of the problem. However, they may...

.CN Chinese Domain Name Scams From China

Image
US Now Being Shanghai'd too - Australia: Shanghai'd Domain Names United States of America and the World take WARNING! .CN Domain Name Registrars From China Pulling Fast Ones in America. The following letter was submitted by a subscriber. The China Registrar is trying to get the company to register the domain name through www.soofa.org.cn in order to supposedly protect it from someone else that is trying to register it, or has registered the domain name with the .CN Top Level Domain . Note: Company name of individual has been changed in this published version to protect the privacy of the company. Also, the misspellings and poor syntax are left intact, as was received. Adjusted some of the spacings between sentences and words. from: shirly to: company@companysubmitter.com date: Oct 31, 2007 1:02 AM subject: notice protect-- internet brand intellectual property safeguard Dear Manager We are Shenzhen century net technology CO.LTD,which is an organization au...

Honesty Is The Best Policy B 2 HR

Unethical Hiring Practices That Involve Bait And Switch Tactics Can Hurt Company Brands On The Web The Internet as a marketing media outlet for both B2B and B2C has been a great reward to the consumer and other businesses looking to do business with other companies. However, the Internet is also a source for exposing the unethical hiring practices or any type of poor customer service provided by any company or individual on the planet. Companies that make a habit of ticking off people will more than likely get exposed online. Human Resources, people, that have gotten a raw deal from company "XYZ" are likely to get "Mad As Hell, And Not Take It Anymore." Using the Internet as a sounding off outlet, individuals have documented scores of fraud, scams, and other poor and unethical business practices that they themselves have experienced. People have documented all types of activities at various online forums and even written well documented articles online pertaining to...

Contrived Word Of Mouth Marketing

Up In Arms With The Paid Writers On Blogs Some bloggers are getting paid for product reviews, but they are not being up front about it. For those unaware, some companies are paying individuals and bloggers to say good things about their products and even about the companies themselves. Here is a good article on The Ethical Boundaries of Online Marketing , by Douglas Gantenbein. For marketers, the Internet has ushered in amazing new ways to talk about products and brands and to put highly targeted marketing messages in front of consumers. It's a new medium, creating new possibilities for marketing. But it's also created an arena in which it's easy to take advantage of the Web's reach and anonymity. That can make it tempting to push ethical boundaries in the name of marketing. "It's kind of like the Wild West," California-based Internet marketing consultant Jim Warholic says. "There are very few rules in the books to stop unethical people from doing any...

Honesty Is The Best Policy

Image
Right And Wrong Everyone Is Doing Searches Online Corporations are using search engines to check up on individuals before they are hired. The same goes true for individuals, also using the search engines, to check up on corporations before they go to work for them. Corporations have been known to take advantage of new people in deceiving and exploitative ways. Consumers, customers, and other businesses are fighting back online. They are using the Internet to sound off, and are getting lots of attention. Consider carefully the following story. Businesses need to beware of how bad PR can affect their corporate brand online. Taking a cavalier customer service stance or having unethical business practices will get your brand discovered online in ways that will hurt it. Businesses need to take a proactive stance for dealing with the public in an ethical manner. Don't make the mistake for your company of what some companies are doing in unethical hiring practices. Unethical Hiring Practi...

Number 1 on Google Search Guaranteed

Image
Sounds Too Good To Be True The emails arrive by the hundreds. The promises of guaranteed number one on Google, Yahoo, and MSN search or your money back. If we were to believe these con artists, everyone would be number one for their keywords in the search engine results pages. Let's face it, the numbers don't lie. Not everyone can be number one on Google. Many of these shysters and search engine con artists will promise you the world to get your business. Many will even promise to submit your website weekly to the search engines. This is a bunch of search engine bull. First off, submission to the search engines can be done free of charge by anyone. Google, Yahoo, and MSN all have free website submissions. Google and MSN have a very easy method to add a website to be crawled. However, Yahoo does require registration of a free Yahoo Id for free website submission. Most times a website that has been around for a number of months or years has already been acquired by the search ...

20/20 Business Vision

Image
Let The World See Your Business In 20/20 Internet Vision By: James Warholic Not everyone sees the world the same way. In a story from NewsObserver.com , Dennis Rogers writes, Don't Let Politics Blind You. This is a fascinating article because I can relate to it with both Eyes. It really is not so much about politics as it is about our children not being able to see at an early age. Though the metaphors are very appropriate to political life where our politicians are blind to what is going on around them. The pictures are also appropriate to the online B2B and B2C, Business-to-business and Business-to-consumer world. As the story unfolds, Dennis, in his first five years of grade school was literally a blur. Goes through the classes being fearful that the teacher was going to call on him to solve a math problem on the blackboard in which he could not even see the problem that needed solved. He finally had a teacher in the fifth grade figure out that he was not a dumb student but one ...

B2C Marketing and Advertising

Image
B2C Marketing And Advertising Much has been written about the various aspects of marketing and advertising to the consumer. Here is a story that I first came upon through a Google AdWords Success Story and One On One With Ray Ray Allen, founder of American Meadows , is a company that definitely caters to the B2C, business to consumer market. It is quite facinating to read how Ray has intergrated his AdWords advertising into his marketing and introduction of new products that are sold from their website. He is one individual that has really grasped a hold of the impact an online advertising campaign can have on the bottom line. One of the interesting follow-up items that I see from their wildflower seed website is the integration of using a blog called This Week in Wildflower Gardening to share additional information with the reader since 2003. The blog is customized to reflect the colors of the website in such a way as the website and the blog become very uniquely branded to each oth...

Some Things Women Can't Do In Public

There Really Are Some Things Women Can't Or Shouldn't Do In Public video.google.com Upload your own videos at Google Videos. Professional Web Services, Inc. Internet Marketing Services, Online Advertising Strategies, And Web Branding Solutions To Help Create More Sales For Your Company.

Free Internet Information Repackaged And Sold

Image
Can you believe it! By: James A. Warholic Information that is free is trying to be peddled and sold as special reports... It is one thing to charge for an article when a publisher has given permission. It is something else altogether, Plagiarism and Copyright Infringement when someone else tries to sell an article without expressed permission to sell it by the original publisher. Print Publishers Vs Online Publishers Since the mid 90s when the Internet took off in such a huge way the old-line print publishers went looking for ways to cover their declining market share to the Search Engines. Encyclopedias that were once sold to schools and universities for thousands of dollars had all but become obsolete. Colliers, Britannica, Grolier, Compton, and other reference encyclopedias have had to try and reinvent themselves for the Online publishing world. Internet Business Models For Earning Revenue There are several business models for earning revenue from original manuscripts, technical a...

Search Engine Optimization Question

Image
How do I get key word searches when using Yahoo or Google to pull up our site? I thought by using Title and Descriptions with key words that would work. What am I missing? Bay Area Huskers Search Engine Optimization And Internet Marketing Answer You got me Internet marketing laughing... Sorry, The simple site that you have without prompting it will not automatically just place you in the results. Take a look at the numbers for example if you do a search for Bay Area Huskers on Google, http://www.google.com/search?q=Bay%20Area%20Huskers there are about 63,000 pages that have those three keywords. You may show up if you submit to the search engines. You are not actually in the results for Google yet. I only looked at Google. See this search: http://www.google.com/search?q=site%3Abayareahuskers.org If they had more information it would be displayed there. Are you ready to submit? Do you have everything set for the most part how you want it? If you do then you can submit for free on each o...

Hitting The Internet Nail On-the-Head

Image
Clogging Up The Relevant Online World By: James A. Warholic In a relevant article published online at the Canadian Technology Human Resource Board, Bureau canadien des ressources humaines in technologie, Do Online Business Ethics Exist? By: Niall Roche, the author hits the internet nail on-the-head. Much of the information currently found online is nothing more then chewed up, spit out, copyright infringed, and general lack of business ethics; where websites even make a mockery of the legal system by cheating and selling copyright protected works to other individuals for use in student term papers and other works that are falsely being passed off as original content. The following excerpt is from the article @ CTHRB.CA : In the world of online busines [business] something has gone wrong. Something has gone badly wrong. In the pursuit of wealth and success business ethics have not so much fallen by the wayside as been torn up, stomped on and burned to ash. Where some loose form of rul...

Marketing And Online Advertising Messages

Image
In today's online cynical email times, sometimes the marketing, advertising, and Email messages portrayed seem, too good to be true. Evaluating the website messages to new prospects on the Internet requires continually asking the branding questions: What does this do to my brand? Does it add a plus, minus, or a brand neutral to the overall internet marketing message? Most B2B and B2C companies need to attract new customers in order to profit for the long haul. Capturing leads certainly is an important part of the process. Many times this requires building a trust relationship before someone will commit to providing an email address especially in the B2C world where most consumer email boxes are being filled with junk, unsolicited email spam, and fraud scams on a daily basis. Internet Marketing and Advertising Messages Too Good To Be True Internet Marketing Online Advertising Email Internet marketing Contact "Be number one on Google." "We guarantee placing your we...

Multi Level Marketing

XYZ eBusiness promises you can earn ten thousand, twenty thousand dollars or more a month, with marketing this new product. Get in early on this eBusiness ground floor oportunity. Looking for executive leaders that can train and lead people by example. Get in early to really make the big money. What do all of these statements have globally in common? Answer: MLM or Multi Level Marketing Multi level marketing seems to have a core group of individuals that jump from one marketing and advertising organization to another in an attempt to get in on the "ground floor" opportunities. This ground floor swell is a build-up on the emotions. The MLM Scenario Someone comes up with a new idea, product, or service and by creating an emotional excitement in the people that the marketers talk with, usually in a group setting, they get people to buy in to the product, sometimes in a literal fashion. There have been many multi level marketing companies over the years. Some of these companies h...

Advertising Scam "Search Engine Data Merging"

Image
Online Advertising Scams "Search Engine Data Merging" Downloading free Web software to do keyword searches in your Web browser address bar can get you more Online advertising than what you asked for. Unethical Marketing And Advertising Spyware and adware companies are promoting themselves as: "get to the top of Google, Yahoo, and MSN search guaranteed for your keywords." Believe it or not, they do get websites to the top of the Internet search engines of whoever has this special tracking software installed on their computers. How do they do it? Software Step One: Laying the Web Trap When someone, including children, have downloaded this online free tracking software onto their computer and do any type of search in the browser address bar, side bar, or even in the browser itself the program takes over and in a millisecond before the actual results are displayed, the information is data merged and manipulated with other pay-for-keywords data feeds. Then,...